Blatchford集团以前由Blatchford和Endolite共同组成，现已进行了广泛的公司更名，从而推出了新徽标，通过商业价值确定了重点，并首次推出了Blatchford的全球品牌。（Endolite：中文译名为英中耐或恩德莱；Blatchford：中文译名为布莱齐福德。）
    品牌重塑是在该集团发生激动人心的变化之时。借助CBPE Capital的最新投资以及旨在最大程度提高性能的各种先进项目，全新的外观反映了Blatchford对塑造移动解决方案未来的承诺。英中耐 恩德莱 布莱齐福德
    Blatchford的首席执行官Adrian Stenson说道：“我们的全球声誉源于我们悠久的创新和专业知识。品牌重塑使我们有机会回顾历史，清楚地说明我们希望如何推动Blatchford成为行业未来的宝贵贡献者。我们的用户始终是我们所做工作的核心，我们的价值观为我们提供了支柱，可确保我们始终专注于为每位截肢人士提供最佳解决方案。” 英中

     原文如下：         了解更多请访问： Blatchford.co.uk

Blatchford and Endolite United Under Single Global Brand Identity

Posted on 27th August 2019

The Blatchford Group, formerly comprising both Blatchford and Endolite, has undergone an extensive corporate rebrand, resulting in the launch of a new logo, defined focus through business values, and the roll out of the single global brand name of Blatchford.

The rebrand comes at a time of exciting change for the group. With recent investment from CBPE Capital and various progressive projects to maximise performance, the fresh new look and feel reflects Blatchford’s commitment to shaping the future of mobility solutions.

Blatchford CEO, Adrian Stenson, commented, “Our global reputation is preceded by our long history of innovation and expertise. The rebrand gives us the opportunity to take our history and clearly illustrate how we want to drive Blatchford forward as a valuable contributor to the future of our industry. Our users remain firmly at the centre of everything we do, and our values provide the pillars that will ensure we remain focussed on delivering optimal outcomes for everyone.”

The rebrand will be led by our ‘Mobility Made Possible’ campaign, looking at how Blatchford works collectively to create products that enable people to get on with their lives, and doing what they love. We have collaborated with some incredible people and we look forward to sharing this globally in September. To find out more, visit Blatchford.co.uk.

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